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Museum Store Management
Offering expert advice for every phase of museum store management,
this volume is essential reading for anyone planning to open or manage a museum store. Theobald takes the guesswork out of
planning and managing the museum store, informing the manager on all relevant topics such as sales tables, profits, licensing,
training, product promotion, publications, inventory, merchandise, and trademarks, just to name a few. The Second Edition
contains an additional chapter on merchandising, updated statistics, POS information, more illustrations and examples, additional
advice on Related/Unrelated products ("Tax Status and the IRS"), and Internet information on vendors and other resources.
Retail price $31.95 soft cover
A
Note from Mary:
Every
museum needs a copy of this book for its store manager and museum director. But make sure you get the
Second Edition, the one with the red cover pictured above. Some places are still selling the old blue cover, below, that
is very much out of date.

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